SEO Terms – Trackback

Peter Roesler, President - Web Marketing Pros

By Peter Roesler

President, Web Marketing Pros

link_buildingTrackBack is a system that alerts website authors that their pages are being linked to by another document on the web. When used properly, both sites get the SEO benefits of the links between sites. Because this form of linkback can be inserted automatically, TrackBacks have been abused in a similar fashion as comment spam.

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