In SEO, Pageviews or page impressions refers to the number of times a webpage is viewed on a browser by a human visitor. Pageviews is often used in web analytics and search engine optimization. Pageview statistics are also used in online marketing. In online marketing, Pageviews help the companies who are placing advertisements know where best to place their ads. The number of Pageviews a webpage gets may also be used to determine payment arrangements for such ads (such as in a pay per view basis).