SEO Terms – Google Juice

Peter Roesler, President - Web Marketing Pros

By Peter Roesler

President, Web Marketing Pros

Google Juice is another name for PageRank, the patented link analysis algorithm Google uses to gives weighted scores for different properties of links they use to determine search results. The algorithm gives different values for inbound links, outbound links, size of the page, etc. The results represent the likelihood that a person randomly clicking on links will arrive at a particular page.

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