SEO Terms – Branded Keywords

Peter Roesler, President - Web Marketing Pros

By Peter Roesler

President, Web Marketing Pros

SEO-Terms-generic1Branded Keywords are the search terms that users who know about a brand would use when searching for information (e.g. “Pepsi careers”). Branded Keywords are important for making information easily accessible for people who know about the brand, such as in the “About Us” section of a website.

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