SEO Terms – Search Engine Optimization (SEO)

As a critical online marketing technique, Search engine optimization (or simply SEO) helps your website gain more Internet visibility (and hence more traffic) and improves your site’s web presence. SEO deals with natural, unpaid, algorithmic methods of attracting more attention online. Contrast this with SEM, which deals with improving your website’s visibility through paid ads (such as Google AdWords), paid placement (sponsored listings), and other marketing methods.

Peter Roesler (1281 Posts)

Peter Roesler president of Web Marketing Pros has an extensive background in all things marketing, social media, and search engine optimization. His impressive work history includes VP of Development at AppSoft Development, Director of Multimedia at Advantage Services, and Creative Director at Mammoth Technology. He is continually drawing upon his own talent and skill to help small-to-large corporations all over the Nation improve their overall Internet standing and appearance. Among his experience, Peter thoroughly enjoys the continual challenge that SEO work brings. To keep up with the ever-changing dynamic of optimization, Peter studies and researches about up-to-date methods and standards of the process. When he's ahead of the game, your company is too.

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