Launch of Windows 10 Could Increase Bing and MSN Market Share

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Last week, Microsoft launched Windows 10, the newest edition of the most used operating system on the planet. Normally, the launch of an operating system doesn’t particularly matter for SEO marketers, but this is a special occasion. SEO is affected by the browser and search engine a consumer chooses. There’s a chance users with Windows 10 may decide to keep using Microsoft’s new Edge Browser and continue using Bing for their searches. So the launch of Windows 10 may increase … Continue reading

Posted on by Peter Roesler Category: Bing Updates, In the News, Internet Marketing, Search Engine Optimization

1 in 5 Searches Happens on Bing; Yahoo and Bing Strike New Deal

Bing-on-Browser

In Europe, Google controls the lion’s share of the search market, but in the U.S., there is still competition among the major players in search. Even though Google still accounts for nearly two thirds of searches, search engines like Bing and Yahoo have remained relevant and have even made important advances in recent months. Last week saw good news for both companies. This article will examine the recent milestone from Bing and the latest news from Yahoo. According to the … Continue reading

Posted on by Peter Roesler Category: Bing Updates, In the News, Internet Marketing, Search Engine Optimization

Bing Introduces New Ads Editor with Several New Options

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Bing has had a pretty eventful year in 2014, especially in the last few months. In just the past couple weeks, the company announced changes to their ad user interface and last week the introduced their conversational search algorithms. The big news from Bing this week also involves additional features to the Bing Ads platform. In a recent blog post, Microsoft announced more than seven new changes to the Bing Ads platform. The changes to the Bing Ads Editor (this … Continue reading

Posted on by Peter Roesler Category: Bing Updates, In the News, Internet Marketing, Pay Per Click

Bing Introduces Conversational Search

SEO-doorway

Google’s main competitors have a problem of perception. Despite their best efforts, most consumers see any improvements by Yahoo, Bing, and others to be mere copies of the most recent advances by Google. This is untrue because every search algorithms different. But more importantly, Bing has recently introduced a change that may revolutionize the way people use search. Search engines have been answering queries provided in the form of a question. So when someone asks “who was the tallest president?” … Continue reading

Posted on by Peter Roesler Category: Bing Updates, In the News, Internet Marketing, Search Engine Optimization

Bing Simplifies User Interface for Ads

Bing-Update

SEO bloggers can be forgiven for our obsession with Google. Any company that has a more than 70 percent share of a U.S. market (in this case, the search market) warrants the attention of people writing about that subject. As we recently showed with Yahoo!, just because Bing is down in the numbers doesn’t mean marketers can simply ignore the platform. Bing recently announced some changes to its ad format that may make it easier to reach the nearly 20 … Continue reading

Posted on by Peter Roesler Category: Bing Updates, In the News, Pay Per Click

Bing Places for Business -The New and Improved Bing Business Portal

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For any of you business owners that have joined Bing Business Portal, there seem to have been new changes. One change is the name itself, no longer will it be known as Bing Business Portal, but now as Bing Places for Business. I believe that this may be to clear up any confusion as to what the tool actually does. As you see Bing Business Portal, you wouldn’t instantly know as to what its exact use is. However, Bing Places … Continue reading

Posted on by Peter Roesler Category: Bing Updates